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As the Internet grows and expands audio traders gain more experience in offering products for sale. One of the big advantages that online audio traders have over shop front audio stores is that the capital costs are significantly less.
A traditional audio outlet would need to employ staff, runs lots of audio related advertising and pay rents or taxes. When a audio business is placed online these overheads are significantly reduced.
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What determines which audio sites attract advertisers? Sites whose audience demographics match those of the advertiser's customer base. For instance, companies who sell audio to businesses, want to pitch their message to executives who making decisions in that area. To put it bluntly, the audio advertiser wants to get their message to you, the consumer. That's why they use appropriate and appeal banners and links like those shown below.
Once again, the audio demographics of the Web are a key factor in determining whether this strategy works. It's vital to understand who uses the Internet and who visits the audio sites. Although computer technology makes it possible to gather some very specific data about site visitors, some demographic information is best gathered by asking you for your feedback. That's why many websites require you to register. They're trying to figure out who you are and what your particular interest in audio might be.
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